The recent terrible tradgedies in Haiti and the outpouring of global support to aid the victims was heartwarming, but there was an interesting happening for businesses too. Millions upon millions of everyday consumers used their mobile phones to donate to rescue, medical and recovery organizations. At $10 per message, mobile donations in January for Haiti eclipsed all mobile donations for the 2009 year!

What this says for businesses is that your potential customers have adopted mobile as a way of interacting with organizations, spending money and connecting with others.

Now is the time to create text message (SMS) opt-in campaigns to promote your business and connect with current customers. Common Sense can help you build opt-in lists of prospects and customers for newsletters, coupons and special events. We can use SMS to build your email lists too!